Feastables' International Launch


A German Theme Park Takeover

  • To create an unforgettable fan experience for the international launch of Feastables chocolate in Germany, I partnered with Bright Bay Creative and the MrBeast team.
  • Generated excitement and drove sales for Feastables' international launch in Germany through a strategic partnership with EDEKA and Netto, amplified by MrBeast's online presence, OOH, a sweepstakes, and an exclusive theme park event.
  • Organized and executed an international sweepstakes that gave winners and their guests exclusive access to Belantis amusement park for a day of festivities with MrBeast.





  • MrBeast, the internet's biggest philanthropist and entertainer, took his Feastables chocolate bar launch to the next level in Germany with an incredible fan experience. To celebrate the arrival of Feastables in German supermarkets, he launched a sweepstakes, giving a select group of lucky winners and their guests the chance to join him for a day of fun at Belantis amusement park.

    The entire park was rented out exclusively for this event, providing an unforgettable experience for the winners. While MrBeast himself isn't a fan of thrill rides, he wanted to create a unique opportunity for his German audience to enjoy the park, celebrate the launch of Feastables, and maybe even meet the YouTube superstar himself. 

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